MLS Teams Up With Apple, IHG, Audi & CELSIUS To Reach Young Fans IRL
Source: Forbes - World / 02 Apr 2024 11:33:40 America/Chicago
What are Major League Soccer partnerships doing to reach fans IRL? First, POS is back. Second, hang out with fans. Third, be authentic. Fourth, measure KPIs to manage.
https://www.forbes.com/sites/kirkwakefield/2024/04/02/mls-teams-up-with-apple-ihg-audi--celsius-to-reach-young-fans-irl/